My digital playground for rants and ramblings about online marketing, technology, management, leadership and life.

Custom website design isn’t for everyone, especially for people who are looking to pinch pennies and save money at all cost.

When people get in contact with who need a website, they begin the conversation by telling me about their elaborate design ideas and how John Smith down the street just put up a website, and they want to put one up just like his.

Unfortunate, I have to break the bad news to these people and let them know that their imaginations are bigger than their budgets, and without the proper resources, they’ll have to settle for a cookie cutter template website. [Read more →]

Quite often, as web professionals we think that a fellow designer, developer or marketer is our biggest competition as we try to carve a piece of the pie out of the market for ourselves. [Read more →]

Earlier today I was researching an idea for a T-Shirt business my friends and I are developing and ran across a very insightful article by Danny Outlaw on How To Get Higher Paying Clients. [Read more →]

There’s still a lot to be said about the all-star micro-blogging social media application Twitter. Record numbers of people are joining the social network each day at exponential rates.

So many people are jumping on the bandwagon that it can be tempting to follow anyone who follow you. But to really get the best value out of Twitter it’s important to realize your followers and the people you follow isn’t about quantity, it’s about quality. [Read more →]

Whether you know it or not, 35% of all searches online are for local information. This presents a huge opportunity for businesses. Now you have a chance to tap into a market of prospects that you can turn into sales and customers by using simple Web tools and applications. [Read more →]